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What is a webvideo?

Users who receive a webvideo are only interested in one thing: What is the use of it to me? 
And this question will be answered in only a few seconds.  This much time we need to convince
the receiver of your message. 
A webspace won’t be fixed by a geographic border but by common interest in one subject. 
The development of webvideos for sites and virtual communities is a style-exercise. 
It asks a lot of involvement, care and flexibility.